Introducing SmartTouch – a new way for publishers and marketers to interact with cellular phone users
SmartTouch was founded in January 2007 by an experienced team in the wireless industry. We were dissatisfied with the way information and services were accessed on mobile phones and envisioned a better, simpler, and less expensive way to connect users in the mass market to mobile content and services.

Common to all phones is the ability to communicate via SMS (text messaging). Enterprises have discovered the power of text messaging and today there are dozens and dozens of SMS services available with many more being introduced on a regular basis.

While SMS is ubiquitous and allows enterprises to interact with virtually all users today, widespread use has been constrained by limitations in the user experience and functionality of conventional SMS. SmartTouch has developed an innovative application platform that uses the SMS channel to provide an intuitive, rich and feature-laden experience to virtually any user without the need for a data plan. This platform offers compelling business advantages to content and service providers as well as a powerful, enjoyable experience for users.

SmartTouch Mobile is privately held and headquartered in La Jolla, California.

The SmartTouch management team
John McDonough- CEO and Founder
Prashant Kantak- Business and Strategy
Raj Oswal- Product Manager
Ian Wendlandt- Business Development
Craig Braun- Business Development